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WeExecutedaHigh-ImpactOutdoorCampaignforVeloraandIncreasedBrandRecallby58%

We Executed a High-Impact Outdoor Campaign for Velora and Increased Brand Recall by 58%
Industrybrand strategy identity
TimelineJanuary 4, 2026 - February 17, 2026
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01

Problem

Velora was preparing to launch a new product nationwide but faced a major challenge:

  • ❌ Low brand visibility outside digital platforms

  • ❌ Weak presence in high-traffic urban zones

  • ❌ Inconsistent offline messaging

  • ❌ Limited media negotiation efficiency

  • ❌ Minimal PR coverage

While competitors dominated prime billboard locations across Dhaka and Chattogram, Velora lacked strong physical visibility. The brand needed a strategic offline advertising campaign to create mass awareness and top-of-mind recall.

02

Solution

BrandToki developed a 360° Outdoor & Traditional Advertising Strategy to ensure maximum visibility, impact, and ROI.

🏙 Billboard Strategy & Placement

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4

  • Identified high-traffic zones in Dhaka, Chattogram & Sylhet

  • Secured premium billboard placements in commercial hubs

  • Designed bold, minimal creatives for 3-second visibility impact

  • Implemented illuminated night billboards for 24/7 exposure

📊 Media Planning & Buying

  • Conducted audience density & traffic flow analysis

  • Negotiated cost-effective bulk media rates

  • Scheduled billboard rotations for maximum coverage

  • Integrated radio & print placements for extended reach

📰 PR & Brand Amplification

  • Coordinated press releases with leading Bangladeshi media outlets

  • Organized product launch coverage

  • Secured feature placements in lifestyle & business publications

  • Leveraged offline buzz to boost digital engagement

03

Result

Within the 30-day campaign period:

✔ 58% Increase in brand recall (post-campaign survey)
✔ 3X Growth in distributor inquiries
✔ 41% Increase in retail footfall in targeted zones
✔ Massive city-wide visibility across 25+ premium billboard locations
✔ Strong PR coverage across national publications

Velora successfully established dominant physical brand presence — turning outdoor exposure into measurable market momentum.

04

Design
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YourQuestionSimply
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Faq

We help brands think clearly before they act loudly. That usually means strategy first, then identity, then campaigns that actually make sense. We don't just “make things look good.” We make sure they work.
No. We work with businesses that are serious about growth—whether they're just starting or already scaling. Size doesn't matter. Clarity does.
We don't start with ads. We start with questions. Most brand problems aren't marketing problems—they're positioning, focus, or decision problems. We fix the root before designing the leaves.
Yes, but only if it makes sense. If a logo is all you need, we'll design it well. If a logo isn't the real issue, we'll tell you that too.
We talk. We diagnose. We define the strategy. Then we build what needs to be built. No mystery. No unnecessary layers.
It depends on the scope. Some projects take weeks. Some take months. What we don't do is rush clarity just to move fast.
Our pricing reflects the depth of thinking and execution involved. After understanding your situation, we'll share a clear proposal. No hidden numbers. No surprise add-ons.
Yes, and we encourage that. Before proposals and presentations, we prefer a real conversation to understand what's actually going on.
We guarantee effort, clarity, and honest advice.
Yes. If something doesn't make sense for your brand, we'll say it clearly. We'd rather lose a project than build the wrong thing.
Then we won't sell you marketing. Sometimes the real issue is internal clarity, offer structure, or positioning. If ads aren't the answer, we won't pretend they are.
We can make you clear. Virality is unpredictable. Positioning isn't. We focus on building brands that last longer than trends.
We study them. We don't chase them.
Great. We're happy to collaborate, guide strategy, or strengthen direction. We don't replace teams—we sharpen them.
That's usually why people come to us.
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